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Maybe they'll still cut the price and the lowballing is merely the old "we beat our estimates" thing companies love to do ¯_(ツ)_/¯

Seriously, though, their financial / advertising offices probably considered the whole matter in way more detail and with way more data than we can, so there's no use to speculating whatever they might've decided and why.

That being said, if the PS3 retailed fro $199 at one point, it's entirely feasible for the PS4 to do likewise, even if it's only by the time the PS5 launches.