We can dance around the topic all day, but every single day the Playstation 3 and the Xbox 360 lose momentum to the Wii. Part of the reason is price, the other part of the reason is market perception.
Its been ingrained in Nother American people's heads that the Playstation 3 is $600. No matter what type of price cut is done, people will still remember those cold days in November, where they waited outside a story for a system with no games on it.
Without trying to sound like I'm bashing on the console, thats all said and done, and Sony has pulled its act together for the hardcore gamer, however, this is the PEREFCT oppurtunity for Sony to rebrand themselves. The online is finally there, the system is finally sleek, and the ease of use is ever increasing (there are still some issues, but for the most part they are 60% of the way there).
It would probably be wise to take a playbook out of some of the Wii owner's suggestions. Introduce a slimmer, sexier, and motion control based Playstation 3 that comes bundled with workout, educational, trvia, and karoke games. Successful rebranding has saved the DS, PSP, and even Pepsi.
People assume price is the only barrier. Its not just price, but market perception. Sony still has a household name, and it can still succesfully reband it self with a new logo, design philosophy, and game structure.
If you have that console out, the Playstation brand will be able to save face.
Console Agnostic since 2001.
