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colafitte said:
So, if this news is correct and PS4 is up YOY in UK, I expect EU to be flat or YOY up too. So...., i will ask again, if PS4 is flat in US, JP and EU...., how PS4 is going to sell 2-3M less than in 2017??. Where in the world is selling way less than last year then?

As a reminder, PS4 sold 20'2M sold to consumers in 2017 according to Sony.

Take a look at Sony official sell through numbers.

Jan 1, 2017-53.4 million

June 11, 2017-60.4 million

That's 23 weeks so ~304k/week.

 

Dec 31, 2017-73.6 million

July 22, 2018-81.2 million

That's 29 weeks so ~262k/week.

 

If we take those weekly averages and meet on the middle at 26 weeks, that is

Half 1 2017-7.9 million

Half 1 2018-6.8 million

 

At the end of June PS4 was comfortably up in US & Japan according to NPD & Media Create but Sony's official sell through numbers put it down by over 1 million globally.



When the herd loses its way, the shepard must kill the bull that leads them astray.