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Faelco said:

I hate Nintendo's strategy. The thing is, after a while people who really want your game already paid it full price, or close to it. If you want to convince more people and expand your customers base, the best way is to lower the price.

When I see a game half price or even 70% off during sales one year after the release, I can say "Oh, I wasn't sure about getting it, but at this price, why not?". And for the next game, I could be interested enough in it to buy it at release (happened for several IPs that I became a fan of thanks to half random buys during sales). But 60 dollars for a game that I really might not like? No thanks. At lower risk, it's an acceptable risk.

Meanwhile, I'm still hesitating about buying Fire Emblem Fates, but since the price didn't go down, my position didn't change either: "Maybe one day".

On a somewhat related note, I hate when games have assloads of dlc and never release a complete edition of their game. I have a bunch of games on my Steam wishlist that have sat there for ages because while the game may go on sale, all that damn dlc drives the complete price well above $60 if not $100. It's causing me to miss out on a lot of good games.