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Kerotan said:
PortisheadBiscuit said:

So it cost them nothing to produce and market the game? It's also lost potential revenue they'd garner by selling the game for $60 a piece seperately. So if Sony sells 2 million of these bundles, that's 120m in potential software sales given away for free. 

Potential loss yes, actual loss no. Business 101. 

Oversimplification 101