NPD, PS4 2015 vs NSW 2018 (December added)

[zorg1000]

Shadow1980 said:

zorg1000 said:

What do you think about PS4 having it's best year this year? It's up by a decent margin for Q1-Q3, do you think it can keep the lead in Q4?

It depends on the kind of deals, and if they have them for both BF and in December. The PS4 did have its best overall Q1-Q3 period to date this year. However, that is entirely due to God of War and Spider-Man. Outside of April and September, the PS4 is down slightly from last year. But it is also slightly ahead of 2015 even ignoring April and September. Nevertheless, the PS4 is so far 370k ahead of what it sold in the first three quarters of 2015, which gives this year an edge going into the holidays. Last year, the PS4 got cuts for BF, but not in December, and as a result December was way down YoY despite November 2017 being the PS4's best month to date. In fact, despite beating the XBO by over 200k in November, it was in turn beaten by the XBO by nearly 300k units, and as a result it actually just about tied the XBO in Q4 last year. To beat 2015, the PS4 will need to sell at least 3030k in Q4. If Sony does a repeat of last year and only issues cuts for Black Friday, then it likely won't get to that number. However, if they also issue cuts in December, Q4 could potentially surpass the 3M mark, putting 2018 on par or ahead of 2015.

That's not entirely true about last year. PS4 Slim & Pro were each $50 off for a week in December.

https://www.gamespot.com/articles/1tb-ps4-slim-added-to-playstation-holiday-deals/1100-6455699/

https://blog.us.playstation.com/2017/12/06/tis-the-season-to-play-new-december-deals-for-ps4-pro-and-playstation-vr-systems/