The devil in my Viking blood boils forth!
The "Game Awards" would be more aptly named The "Shameless contrived ceremony for the purpose of advertising to the impressionable insecure bro awards"
And by "bro" I don't mean it in the sort of positive light that black people used the term back in the 80s and 90s, but in the far sadder more current understanding of the term following Derick Comedy's piss-take at the stereotype. A bro is basically the modern form of a geek; due to laziness or lack of intellect they failed as nerds; and spit out by that society, they began to admire douchebag culture and began to do all they could to associate themselves with it... but their inherent wannabe nerdiness holds them back, preventing them from attaining true douchebaghood, or even some semblance of cool.
These bros, like highly impressionable children, love to buy into this whole charade of the "game awards" which does everything it can not to shatter their fragile insecurity. It's blatant to the point where someone outside of that sub-culture might watch this event and feel like they need a stiff drink before they vomit. Even the hosts make fun of the event and the attendees, and justifiably so, and that was about the only entertaining thing about the whole presentation other than the advertisements of games - "Look at those greasy nerds go!" one of the hosts said cheering on a few very childish looking bitch-titted doughboys playing a brand new game (probably some annual AAA updated port from EA or Activision).
Luckily, the game reveals can be watched on youtube, without that depressing sit-through of a commercialized awards farce.
For the Derick Comedy reference:
Don Glover is coming for you!
I describe myself as a little dose of toxic masculinity.