Well there's nothing wrong with being confident in your own companies ability or games. They're supposed to boast and hype their consoles and games,even what they say isn't true. That's the nature of marketing, basically they're all glorified car salesmen when you think about it. I don't have a problem with Microsoft/Sony/Nintendo or others boast about themselves/or their games really.
Effective Marketing = Honest Marketing
A sure way to piss off customers is to lie to them, especially if it is your product's main selling point. In fact the companies can get away with BS easier when it isn't the main selling point of the product. But when it comes to the main selling point, honesty is hugely important, even when it comes to cars.
"My Prius isn't very powerful." Not really a huge complaint, because people don't buy a Prius for power.
"My Prius only gets 35mpg when they advertised 45mpg." That is a huge complaint. In fact 35mpg would be great for a lot of cars, but if someone expects 45mpg on their Prius, then they will be really pissed if they only get 35mpg. This is the sort of thing that can ruin a company.
Graphics is supposed to be one of Sony's main selling points. When they lie on graphics, customers get pissed. And I agree they are definitely not the only offender. Lots of companies do this, but graphics is supposed to be hugely important for Sony, so they are going to get criticized more when they downgrade their graphics.
Masked_Muchaco said:
When did Sony say their games have better graphics than other games?
Sony advertises their graphics all the frikkin' time. Here is one example out of many.
Saying your console and games have great graphics is very different from saying they have the best graphics, I saw every single PS4 ad they released and none of them said PS4 exclusives have the best graphics. They did market the Pro in the UK as the most powerfull console in the world (which it was at the time), but they dropped that line the moment the XB1X was released.
So I ask you once again, when did Sony say their games have the best graphics?
"lupus in fabula, venit enim ad me."
Translation: I will always hate Fox for canceling The Exorcist.
