Expected. They have to do something to try and catch the competition. Like everything else so far can't see it working
To be fair, since last E3, it sounds more like they're just trying to remain revelant until their next console launches. Like you said, nothing they did took off, so they probably know they can't catch competition this generation.
Bet with Teeqoz for 2 weeks of avatar and sig control that Super Mario Odyssey would ship more than 7m on its first 2 months. The game shipped 9.07m, so I won