Make an official price cut.
Put it at 250, and a 300$ with a game.
Then make a bundle with pokemon let's go with the pokeball and 1 year online switch, with Pikachu/eevee/pokeball joycon, (marketing Pikachu or eevee and the integration with pokemon go on the box) for 350$ on let's go launch.
Drop everything 50$ on black Friday.
The only way I see to accomplish it.