zorg1000 said:
I dont think thats what he meant. Basically what hes saying is that even though things werent looking good for PS3 in the first few years (heavy financial losses, massive shrinking of install base/marketshare, ton of 3rd party exclusives going multiplat, etc) Sony did not give up and throw in the flag early (Saturn, Xbox, Wii U, Vita), instead they invested a lot into 1st party development & services and cranked out a bunch of big 1st party games and introduced PS+ late in the systems life. On the other hand, over the generation Microsoft had kinda reeled back on making big hardcore exclusives and was focusing more on their expanded audience they got with Kinect. This strategy was also prevalent with their successors initial reveals in 2013, PS4 was all about being the console for hardcore gamers while XBO was more concerned with Kinect and being an all-in-one entertainment device. The way Sony & Microsoft handled the late years of PS3/360 along with the reveals of PS4/XBO helped significantly in Sony regaining consumer confidence in the PS brand and the opposite effect for Xbox. |
I agree that their strategies were opposite each other as the last half wore on. Microsoft got too fat and cocky and let that idiot Don Mattrick take the reigns and he promptly began driving the bran into the ground. Sony, on the other hand, hired a bunch of great marketing guys who came up with the whole Kevin Butler thing. They redesigned the system into something people actually wanted to buy etc.
But still, Xbox 360 was the number one selling console of the seventh generation in the US so, I'm not buying that any of this had an impact within that generation in that particular territory. Maybe it allowed for what happened to Xbox One, but nothing really changed sales wise in until then.
