How Nintendo can challenge Sony's dominance in Europe

[Pyro as Bill]

Bofferbrauer2 said:

The_Liquid_Laser said:

Here are some observations I have made about the European market.  The UK console market is the largest market for any single European country, however it seems significantly different than the console market for mainland Europe.  In the UK Microsoft does fairly well and Nintendo has a harder time.  In the rest of Europe Nintendo does extremely well, but Microsoft has a much harder time.  Sony does well everywhere.  So when you lump all of these countries together it tends to put Sony on top, because it is doing well everywhere.

I would say if Nintendo wants to do better it needs 2 different strategies.  In the UK it needs to convince Sony/Microsoft consumers to "Switch" to Nintendo.  In the rest of Europe Nintendo simply needs to grow the market.  It's already #1 in a lot of European countries, but it can still bring in more people.

Pretty much this.

Nintendo dominated in the UK with the GB and has crushed it's opponents ever since there, first SEGA, then SONY and to a lesser degree Atari. But I feel that it's slowly getting better, and while that will be enough to overtake the PS4 there, I do think the difference between Nintendo and Sony in the future and for future consoles will be getting bigger and bigger.

Ftfy.