SpokenTruth said:
They estimated less demand in 2017 for a $199 PS4 compared to 2016 and a full price PS4 despite even or up sales through Q1 and Q2?
So demand outside the US was down a lot? |
The PS4 wasn't full price in the US in the holiday. It was 249$ for three weeks in december. Comparatively, the PS4 had no meaningful deals in the US this december. Given that they chose to be less aggressive on price in the US this december, they rightfully estimated demand in the US to be down. Which was exactly what happened. I don't really see what you're trying to get at, but it was fairly apparent that Sony chose to be less aggressive on pricecuts this holiday.