| NightlyPoe said: Getting back to the original topic and why its thesis is incorrect. The Last Jedi has posted two $27 million days on Monday and Tuesday. Considering that is only a couple million behind its Saturday take and $10 million above Sunday, that should tell you just how much pre-Christmas shopping hurts a film's weekend. Expect another rough Sunday for New Years' Eve, but the rest of the weekend should have a good hold. The calendar, fan fatigue from the 3rd Star Wars film in 2 years as opposed to the first in 10, and even stronger competition (Jumanji is performing well) would do more to explain the gap between The Force Awakens and The Last Jedi than some sort of backlash. |
Excuses, excuses. Sure, Xmas eve was going to hurt it some, but it still had a 76% fall that past Fri. TFA fell 59%, while the other $200M+ openers fell ~65%. Comparing Sat, TFA fell 17%, while the other two fell 38% and 44%. TLJ fell 55%. Of course, you don't address three major points. One, the massive hit in user ratings. Those aren't just some Alt-Right trolls, like Hollywood and the media want to believe. Two, do you honestly think Disney would have released at this time of year if they thought that just because of the holidays, which TFA had to put up with, too, would cost them to be down ~$180M-$200M after just two weeks? Of course they wouldn't. They expected to be down some, probably ~10%-12% max, but nothing like this. And three, how do you explain the decline in the foreign market? You Xmas isn't the biggest thing in all of those countries?
Gotta laugh that you are already setting up an excuse for next weekend. A week TFA also dropped only 40%.







