VideoGameAccountant said:
In terms of Online vs Retail, here is some information for 2016. https://www.practicalecommerce.com/Sales-Report-2016-Thanksgiving-Day-Black-Friday-Cyber-Monday Data from the National Retail Federation shows that many consumers no longer find it necessary or appealing to shop in physical stores. The trade group’s consumer survey found that 108.5 million people shopped Black Friday deals online while 99 million went to stores. Electronics and appliances showed the greatest growth over 2015, growing 26.5 percent year-over-year, both online and in store. So we can surmise that online shopping is getting close to retail (with about 50 percent in 2016). So the Adobe information would still be very relevant. |
I think it's a matter of reliability, and Adobe seems to be bizarrely inaccurate.







