Teeqoz said:
Do you think the ratio of people who buy online is equal among all age groups? All income groups? Etc. |
Here is what I found for 2016
https://www.practicalecommerce.com/Sales-Report-2016-Thanksgiving-Day-Black-Friday-Cyber-Monday
Data from the National Retail Federation shows that many consumers no longer find it necessary or appealing to shop in physical stores. The trade group’s consumer survey found that 108.5 million people shopped Black Friday deals online while 99 million went to stores.
Electronics and appliances showed the greatest growth over 2015, growing 26.5 percent year-over-year, both online and in store.
If Adobe tracks 80 percent of online retailers and online sales are about half, you are talking about 40 percent. Retail and online will be different, especially when doorbuster deals come into play. Perhaps the most relevant piece of info would be Veterans Day since its outside of the BF season. Switch was the 4th best selling there.
Also, if anyone is interested, here is Adobe's results for Saturday
- Chromecast
- PJ Mask
- XBox One X
- Nintendo Switch
- Hatchimals
Visit my site for more
Known as Smashchu in a former life
