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VideoGameAccountant said:
Insidb said:

This wouldn't be shocking for online sales: the PS4 went on sale 4 days prior and was sold out online by BF, well before the sale ends tomorrow.

Adobe also did Veteran's day and the two days before Black Friday. Switch was in the top 5 in all of them and top the day of Thanksgiving. It's the only video game system in there.

As IronmanDX noted, it is limited since Adobe was just digital, but from what Business Insider is noting as well, it seems like Switch did well at the doorbusters too. It could be enough to propel it to the top of the NPD.

That Adobe poll is also extremely suspect: somehow, on 11/22, while PS4 was $199 and literally selling out, they had PSVR in the top 5 with PS4 nowhere to be found.

That makes no sense at all.