FIFA 18's ads don't feature the Switch version?

[vivster]

Ka-pi96 said:

Chrizum said:

This makes sense to me. EA is not really invested in Switch, and FIFA on Switch is a cheap and safe little extra $$$ for them. Why would you spend advertising budget on the Switch version when 99% of your revenue comes from the other platforms? It's a sound business decision.

Sure, EA could have been more invested in Switch, like Bethesda. They could have made a better FIFA game and promoted it as such. That would net them more sales and perhaps also more profit. But they just won't take that risk.

Does it really cost extra to show the Switch box art alongside the other ones though?

It will probably cost them a lot if they place that box art without a giant disclaimer that it's not as feature complete as the other depicted versions.

But yeah, I also don't know why this os a thread.