Soundwave is right, a blue ocean strategy is not needed for success ...
A blue ocean stops being a blue ocean once every demographic and markets are catered to ...
There's no reason to believe why mobile devices couldn't cater to former customers of Nintendo's non-traditional franchises such as Brain Age, Nintendogs or even Wii Sports with alternate reality functionality (gyms are also competitors too) and it could even extend to other simulation games too like Animal Crossing ...







