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cycycychris said:
Machina said:

Less than everyone thinks I imagine. Brett's told me fairly recently that the site runs at around break even when all costs are taken into account, because of how much ad revenue has declined for gaming sites in recent years.

What surprises me about Brett is his lack of interest in trying to fix that probably. All site face this issue but they have methods to work around this. Like seriously I don't know how there isn't a amazon affiliate link at every game in the database. Sites have fixed this through new and different methods of advertisements and ways to monetize there audiences. He has never adapted and doesn't seem to care anymore. Break even is enough I guess.

He did have a solution with Vgchartz pro. What Machina references is only ads and site sustainability, but the site also produced clients paying big $$$ like SE and Sony. Apparently 12 clients with the minimum of $4000 a year, which is $48,000 a year of almost pure profit. But I bet some pay the 20k tier, and if all did that would be $240,000 a year, but not likely.