FIFA 18 on Switch accounted for 1% of all UK physical copies sold

[GhaudePhaede010]

DonFerrari said:

GhaudePhaede010 said:

I think the more important question is:

Why would a game that only sold 8,000 copies be sold out anywhere? The only logical answer is: self-sabotage. Trying to figure out why a business does things is futile. Trying to figure out how these numbers fit into context is a far easier endeavor.

No matter how much I want to believe it is something else, if I say I want to sell 8 boxes of peanuts but only have 4 boxes, then of course I can say I never met my sales expectations since I could not possibly reach 8 boxes sold.

Why would any company invest several hundred thousand dollars on self-sabotage? It makes much more sense to guess that they didn't expect much sales for the version seeing like there is still stock in several places.

By that logic, why would you spend hundreds of thousands of dollars to ship such a low number? They make money from retailer buys and not consumer buys anyway. So, if they oversell to retailers, it becomes less their issue than the retailers problem. Would that not sound like self sabotage to you? Invest all that money and then not even attempt to sell them... yes, that sounds like self sabotage to me.