| Mummelmann said: They said the very same thing about the Wii and the PS3 in their day; China (and to a lesser extent, India) would be a major factor in global sales. This never happened, of course. China is irrelevant, they're better off going for it even more in Japan, remain stable in the North American market and increase their sales in Europe instead. |
This was because the Chinese market was closed to home consoles until 2015, not because the video game industry there was 'irrevalent.'
Video game revenue in China is now the largest in the world(and still growing quickly, unlike US and Japan) at $27 billion/year(compared to $25 billion for US and $12 billion for Japan), its just that this revenue is mostly directed to mobile and PC games instead.







