I was expecting to see a healthy 3rd week shipment of Wii Fit for NA. That didn't happen. 64k units? 20k units in Europe/Others? Even if they shipped/sold 50k units in Japan, this strikes me as being extremely low considering demand hasn't tapered off yet.
I find it really hard to believe they essentially sold out of two weeks worth of stock due to an 800k NA region launch. That was with less than 1m units total sold in NA after three weeks.
If Nintendo doesn't send out a significant number of units in NA for the 4th week following launch, they may as well stop running TV spots until they plan on keeping retailers stocked with inventory.
I expect to see Wii Fit in stores following the MGS4 launch (and consoles). Whether it's a strategic holdout of inventory, or Nintendo has been incapable of producing enough units, there is no point in running a $30m NA advertising campaign if you can't deliver the product to consumers in a timely fashion. That's over $30 worth of advertising dollars spent per $90 unit sold. Think about that.
This was supposed to be the biggest release for Nintendo this year. While Wii Fit should continue to see consistent sales once stock levels are normalized, so far, I see the NA launch as a failure to deliver enough product.
Some believe Nintendo simply doesn't care because of their current state of affairs? It's arrogant thoughts like this that will lead to trouble in the future if this is how Nintendo is planning on conducting their business.
With any common sense in the 4th week following launch, Nintendo will redeem themselves with hundreds of thousands of units sent to NA. Or Europe. Or even just WW.
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