Media Create/Famitsu/Dengeki - 7th - 13th Aug 2017

[Miyamotoo]

Kerotan said:

RolStoppable said:
This week is the final confirmation that Switch production is up. What's worth to note is that we are going to see fluctuations in weekly sales as long as Switch sells through its shipments virtually instantly. Something like 60k (last week), 90k (this week), 65k, 85k, 75k, 85k, 60k, 80k wouldn't be surprising, because weekly shipments aren't going to be consistent. When the DS remained sold out through 2016, the weekly hardware sales also fluctuated with swings of up to 30k units from week to week.

Is production up or are they just allocating Japan a higher percentage of switches that previously would have went to other regions?  NPD data and the availability in europe would suggest this is likely. 

You don't have and evidence for such a claims, NPD data shows us that numbers are stronger for Jul compared to June, note that NPD sales in June had 5 weeks of sales and July 4 weeks. In any case we have two days ago we had official infos that "All GameStop stores restocking Switch tomorrow for the first time since launch" and that BestBuy also start receivin shipments again. All that suggests that Nintendo increased shipment of Switch like they said they will from July and August, but of course they prioritiesd Japan at end of July because Splatoon 2 launch, they also said they will further increase production from fall.