Fire Emblem Heroes has generated over $100 million so far

[palou]

Nautilus said:

Darwinianevolution said:
Wow, that is a fantastic amount. That money and all the advertisement will surely help the series grow. How much as Mario Run done, to compare the two business models?

I think Mario Run has more than 10 times the numbers of downloads(the free version), but only made like 60% or 70% of what this game made.Cant remember the exact numbers, but I kno there has been a news about 1 or 2 months ago detailing that.

That's why you go Free-to-play on mobile. The thing is, 98% of customers on mobile aren't ready to pay any amount that could accumulate to something significant, so you got to find ways to milk the other 2% out of every last cent they can spare (and some that they can't spare, but are will give anyways since they're addicts). Mario Run doesn't let you pay more than 10$. That's a planned failure.