Shikamo on 30 June 2017
New data from app intelligence startup Apptopia reveals the latest milestones for Pokemon GO.
Since the mobile game splashed onto the scene last year, it has generated $1.2 billion in revenue and 752 million downloads. Revenue from 2016 was $950 million, meaning players are still spending money in 2017.
Apptopia adds that Pokemon GO saw roughly 60 million monthly players in June, a decrease from August’s peak of 100 million but still very respectively. 20 percent of these users started the game at least once a day.
Finally, Apptopi shares a few statistics about Pokemon GO’s demographics. 57.4 percent of are male, 38 percent are millennials (ages 19 to 34), and 32.5 percent are 18 or younger.
