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pokoko said:
JWeinCom said:

They said that they inherently want it to be affordable.  That's not the same is saying they want the price as low as possible or that price is the only consideration.

Inherent --

adjective

1.  existing in someone or something as a permanent and inseparable element, quality, or attribute

You don't get to say "inherently" and then "well, sometimes."  An inherent value is always there--otherwise, it's not inherent.  It's as simple as that.  This is nothing but PR speak from Reggie.  

Alright... if we're going to do definitions...

ADJECTIVE

 

  • Inexpensive; reasonably priced.

    ‘affordable homes’
There is no reason why a device can't have a gimmick that adds to the price, but still be affordable.  Those things are not mutually exclusive.