Sega: Sony likely needs substantial PS3 price cut

[Bodhesatva]

davygee said:

Sony could do themselves a favour and reduce the cost of the PS3 in Europe then...they need to make some in roads in Europe to have a chance this generation.

If the PS3 in Europe was the same price as the model in Japan i.e. approx $400...then it would be a winner at just over £200...get in there Sony...you know you want to.

This I agree could be true. Europe is Sony's strongest market, and thus far they haven't seen a major holiday or a price cut. I think first place in Europe specifically is still a possibility for Sony, and I think a solid second place is a very strong possibility.