You have to give kudos to Nintendo on this one. For the first time in my life, I have actually made people interested in the games I play when I show them the Wii. Every parent who hasn't heard about it, is very impressed. Even a 73 year old woman was impressed with Wii Fit. This would not happen with the 360 or PS3.
What tends to get overlooked is that Microsoft is a big, greedy and hungry corporation (shock, I know). They want the same audience as Nintendo - why else did they buy Rare and what else explains the likes of Viva Pinata or Scene It? If that isn't courting the casual market, I don't know what is. Trouble is, they pitched themselves at the hardcore, sport and shooting market. They have bound themselves to it. Courting the same demographic as Nintendo is very dangerous, as it may alienate its core demographic. It is also likely to fail.
The cheapest option for Microsoft was to buy Nintendo (as they have tried before), but success has probably sealed that possibility for a while.
COMING SOON!
