Wii U the name of the console is the base of most of its problems. It lead to poor marketing and poor awareness. People didnt know of it and if they found out about it then it was already old and a failure.
Nintendo also wanted to capture the "hardcore gamer" first and thought that more casual players would flock to the wii brand, but they failed to understand how little the avarage person knows about gaming and how little they follow gaming news. The fact that many stores had to make signs saying that Wii U games cant be played on the Wii is a clear indicator how bad the situation was. At the beginning great marketing could have saved the Wii U from being a complete failure, but the marketing was confusing and they failed to market Wii U as a new console, as the Wii 2.
As a console Wii U was fine, the price was ok and at first it did seemed to have 3rd party support, which of course quickly faded away as Wii U didnt sell well. So it all really comes down to the bad name.
With the game cube they had similar problems. They made a great console with great games for gamers, but looking like a cheap purple lunch box made it impossible for it to be cool and succesfull. With marketing and an agressive price they managed to sell decently and then at least everyone knew that it was a new console.
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