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Slarvax said:

It sold over 1 million in the US in March, 646k retail and 400k digitally. We don't know any numbers outside of the US afaik. But if it had a 40% digital ratio WW, that would be historical. 

Source: http://gamrconnect.vgchartz.com/thread.php?id=227635&page=1

Most of its sales must be in Europe then. Perhaps that NPD statement was where the 40% digital figure came from, but that's only in the US.

Don't we have Japanese digital estimates from Famitsu? We could add that.