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Darashiva said:
Probably, especially since they were likely the only option. They still own the rights to the Spiderman-movies, and I wouldn't be surprised if one of the conditions for them allowing the character to get into the Marvel Cinematic Universe was an exclusive rights for the character in video games for a certain period of time at least.

Only option? Acivision has had the reigns of Spiderman for the longest. Its been a failure for god knows how long because they rush licensed games. They made the choice this time and they actually develop games.