I think the problem is when they launch the phones in America, they are lesser versions than the eu counterparts. I got the XZ recently and found out that in the US, not only did it launch later but it also lacked the finger print reader.
The other big problem with their mobile, TV and accessories division is that they don't take advantage of each other. Samsung will regularly bundle things together such as their Gear Fit, VR sets, watches or offer discounts. Sony can easily pack in discounts for PS4's, give their watch or fitness band, offer speakers, headphones, in America, offer a few months subscription to Vue, offer discounts across products etc but they don't.
One of the best things they did was offer £20 PSN credit with a purchase of the latest Xperia device. I got that with the Xperia Z. This time around buying the Xperia XZ I got a shitty redeem code for Xperia Privilege to download some shitty films. It's an app that's not on my PS4, TV, but strictly on my Xperia and if I had the choice I would delete it.
Between Crackle, Xperia Lounge, PSN Video, Vue, Xperia Privilege, these guys are just making stuff for the sake of it rather than unifying things to offer to consumers.
Why can't they have Vue on Xperia? Whats the purpose of Crackle? Why can't it be merged with PSN Video and become an app available across Sony mobile, tablets, TVs etc?
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