Sony Pictures is desperately trying to come up with franchises (The Dark Tower, Jumanji reboot, Barbie, Emoji Movie, etc), but their main issue is their management.
Instead of nurturing these projects to make sure they're actually any good, they're being rushed out to capitalize on release dates. That's the main reason why the Ghostbusters reboot, Magnificent Seven, and Passengers, all under-performed last year. The casts, directors, writers are all there...but if they're not given enough time to refine their product, then you end up with costly disappointments.
Sony movies that did succeed last year (Don't Breathe, Sausage Party, The Shallows) all came out of nowhere to make a lot of money, probably because the execs at the top didn't think enough of them in the first place to fuck it all up.
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