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Nem said:
Lawlight said:

Records may be smashed (though Avatar's and Titanic's are still unbeaten) but so are the production and marketing budgets. The margins on film studios aren't as big as you'd think.

If it wasnt, they wouldn't be making multiple movies on the same cinematic universes every year. Everyone is jumping in on that. Even Universal.

If the movie is worth watching, people will pay to see it. I really don't agree that people seeing a movie in poor quality online = a missed sale. I think it wouldn't be a sale either way. So, i doubt that's affecting anyone majorly, but is no doubt a great excuse for failure.

Dude, why are you bringing up cinematic universes? As if mentioning that makes my post invalid. Margins on movies are low. They use them to sell merchandise mostly. Universal made a profit of $1.2B in FY 2015 despite have 3 movies in the billion dollar club.

In any case, I'm not sure what you are arguing.