Why did Nintendo insist on getting the console out so fast?

[pray4mojo]

sc94597 said:

palou said:

I mean, let's say, launch mid summer. The presentation heavily focused on hardware, 2 weeks before E3, to make sure that people know more is coming. An excellent E3 shortly before launch, with Spla2n, MK8D, Zelda, Arms, and a substantial list of third parties for launch. I just don't see the purpose of getting in early with uncertain reception when so much more could be done just a few months later.

Summer would be the worst time to launch. It is when video game sales are at their lowest because people in the U.S and Europe are busy with vacations/spending time outside. Also it changes very little besides the perception of hardcore gamers. Eitherway you get to play Splatoon 2 and MK8D come summer, except your scenario we'd have to wait to play Zelda. How exactly is that better?

Correct me if I'm wrong but didn't the SNES launch August 23rd in the the US?