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mutantsushi said:

$299 for the specs on offer AND paid on-line multiplayer... OUCH.
Seriously, this hits them on both casuals AND "2nd console" types.

I mean, imagine every mom buying a console for kid, who doesn't care about performance herself,
now there is zero price difference up-front and ongoing to PS4/Xbone which have bigger brands
Nintendo is expecting the same dedication (paid online) as consoles offering full spectrum gaming.
They've lost it, they ignored the fact they are not Sony/MS, and yet think they can act the same way.
They can't use modern 14nm fab for at least tablet-competitive performance, yet still can't manage a cheap price for it all.
After this, they are going 3rd party, that's it...

It's worse than that. $249 is a common price now for PS4/X1, and those usually come with a game and a real controller. By holidays 2017 it will likely be going up against $199 bundles from Sony and MS, along with PS4 Pro at $299. Ehhhh. That's a problem.

If it was focused as a handheld 3DS successor, that'd be one thing, but $299 for a 3DS successor wouldn't cut it. But that's essentially what this is, a mobile product with mobile performance that can't compete against home consoles, but commands home console pricing (or more). It's madness, and it makes me think they've lost their minds and have stopped listening to the general gaming public. It's like these decisions are made in some 'yes-man' echo chamber without reality checking them.