VAMatt on 12 December 2016
| Jazz2K said: Penello has a point. You have this new technology and you can show it only to those who already have it. It's quite difficult to advertise in that sense. Also 4K and HDR are really new in this industry maybe except on the PC side. Until Xbox One S released no console was upscaling to 4K or had HDR content. So yeah really it's fairly new. |
This is a big part of the reason that 3D didn't catch on, and it is a challenge that VR is facing right now.
Relative to those technologies, I think 4K, and to a lesser extent HDR, have it easy. Most people that are even half-way interested in video technology can understand what the increased pixel count and color range will do. We've been through similar upgrades a few times in the last couple of decades. HDR and 4K are simply the next steps.
