Probably just keep doing what they're doing and focus on core consoles and games for core gamers. I think Sony and MS at this point have both learned the hard way that gimmicks either don't work or have very short lived success. The idea of the Switch is cool, but let's be real; it's going to be held back in so many regards and it's going to fall short just like Wii-U did. The concept is cool, and I'm sure Nintendo is going to put out some awesome games, but all that third party support is doomed to be short-lived, and gamers who enjoy third party games are going to stick to PS4/ XB1. I can see the device making a killing in Japan, but in the west it's going to be perceived as nothing more than a cheap iPad, and it's going to be widely overlooked.
0331 Happiness is a belt-fed weapon
