Laura Dale: UK Retailer GAME to Price Nintendo Switch from £199.99

[Wyrdness]

Miyamotoo said:

JEMC said:
Correct me if I'm wrong, but aren't tech devices like consoles and PC components usually more expensive in the UK than what a direct currency translation would say, even to the point that sometimes a 1:1 conversion is applied?

Thats standard pricing, If you look at offical Wii U prices, you will see that in UK Wii U is £250 while in rest of Europe Wii U is 299€ and in US Wii U is $299.

Wii U was £299.99 at launch for the premium and £250 for the basic, you're looking at current prices after it has dropped in price.