VAMatt on 15 October 2016
If they want to gain ground in Japan, MS should cut licensing fees on games sold there to near-zero so publishers have a greater incentive to publish games for the platform. They should slash the price of the XB1 console to encourage sales, either as a second system, or to be a much cheaper way for a consumer to get a current generation system. And, finally, they should shell out for a couple of mega-AAA Japanese exclusives per year. Go with this strategy for a few years and see where things stand.
