Malstrom's new articles are up

[Bored4life]

celine said:
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For a business exercise, I gathered some friends and said, “Nintendo is disrupting. Let us brainstorm a way of how to disrupt the disruptor.”

Many ideas came, but what we agreed would be the way to disrupt the Wii would be to release a very simple console whose capabilities were not much better than the GBA. Such a console would be unique in that it would only use digital distribution; all the games would be as simple but as wild as the NES and Commodore 64 games. This console would be targeted at those who love 2d gaming but enjoy playing it on their television sets. Since online gaming came well after 2d gaming’s demise, online would give 2d gaming a new life. Our little console was a ‘crummy product for non-consumers’ and would attract former gamers. Following the disruption model, the console would experience growth on the population Nintendo was ignoring or didn’t seem desirable. As the little console grew in raking profits, we could make the console move upstream and slowly get more and more of the incumbent’s (Wii) market. We knew of how insanely popular flash games were on the PC market so a console version of them could really ride the wave!
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Me want

 Big problem.

This causes market segmentation from the start.

No matter how you upstreamed, the values through which they are introduced will cause it to be seen as a mere imitator(unlike the Wii when it arrived) and doom the product before it even hit the shelves.Nintendo's current business model ensures that they cannot be disrupted from below as it's values are still in conflict with another and the processes that they have taken also dictate that when their values become recognized as the norm their downmarket will be seen as the lowest possible.Anything lower will be seen as the plastic dog.

The Wii cannot be disrupted by anyone but themselves.

Only when Nintendo becomes the incumbent in the nest generation will its next console be open for possible disruption(i.e.another company disrupts the Nintendo console that's trying to disrupt the Wii).