| onionberry said: It's a game developed for phones, to play one handed while you eat a hamburger like he said. Also brand awareness, Nintendo is thinking that a lot of phone users are going to say "ok this is really fun, now I want to play a real mario game" and that could work, it works for pokemon. |
Exactly this. Millions of people know Mario but there are still so many that haven't played any of the games in years. You get them interested in a Mario game like this and then make them want to pick up a console to play the full length souped up games.
And worst case scenario you just make a boatload of money from this to use for attracting 2nd party and 3 party developers to the NX.








