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Jumpin said:

Wii wasn't unveiled until less than 6 months before launch.

Wii U was unveiled a lot earlier, and people got tired of it before it launched. The hype dried up a long time before launch.

If anything, Nintendo should probably hold off until January, and then just pump it up with new announcements every week until launch.

 

I definitely remember hearing about the Wii in 2005 where at the time it was called the Revolution.

If NX is known before the Holidays it could potentially sway some PS4/XB1sales, so there's definitely reason to reveal sooner than later even if they don't start heavily promoting it until 2017.