Ghostbusters could lose Sony $70 million

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thismeintiel said:

KLXVER said:

Sony disputes the amount of the potential loss, insisting that revenue streams from merchandising and such attractions as a new Ghostbusters exhibit at Madame Tussauds and a theme park ride in Dubai will help defray any deficit. The studio also notes that the number of people renting the 1984 film has soared over the summer.

"This loss calculation is way off," says the Sony rep. "With multiple revenue streams, including consumer products, gaming, location-based entertainment, continued international rollout, and huge third-party promotional partnerships that mitigated costs, the bottom line, even before co-financing, is not remotely close to that number."

 

Will probably never get a sequel though... 

Lmao. So they have to stretch so much as to include revenue from the game (yea, cause that must have been a HUGE hit and cost nothing to make) AND rentals of the 1984 one just to say it'll break even. Let's just ignore the first two were extremely profitable on their own merit. Just admit it Sony, it bombed. Is it the worst bomb ever? Of course not. But it's still a bomb.

Also, Sony already said the $144M production budget was AFTER all tax incentives were taken into account.

Studios still lie about marketing budgets all the time. For example with Ghostbusters 2016 it's been murmurred about that they're including costs of development from failed previous Ghostbusters movies into the "budget" as well. Inflating budgets is good for movie studios, it means they lose less on back end deals, this is why Warner Bros. tried to argue they weren't making money off Harry Potter movies (laugh out fucking loud).