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Ka-pi96 said:
OdinHades said:
Depends. Sure, Pokemon is more popular right now and is generating a whole lot more sales. But when we talk about brand recognition, I think Mario has the upper hand. There's just no one who doesn't know who Mario is (in the west anyway). It's a bit like with Disney. Marvel is making serious cash right now, same as Star Wars and whatnot. But Mickey Mouse is still the best-known character they have. If you know what I mean.

Isn't the same true of Pikachu though?

I'd say it's really close. Even in Japan. I mean, Pikachu was chosen as a mascot for the Japanese International football team for the World Cup a couple years back. That's a heck of an honor since you're representing your country of origin. And to think about the Olympics that are coming to Tokyo in 2020, the same year the Nintendo theme park at Universal Japan is presumably going to launch...oh boy. Mario and Pikachu could have a field day!