Interesting Gamestop data that contradicts NPD April

[kitler53]

Ail said:

Zucas said:
Gamestop hardware sales equal less than 10% of the entire market. Hell it's probalby less than 5%. The big sellers are Wal-Mart, Target, and Best Buy. I doubt there numbers really affect anything. They could sell out of all the shipments they got when GTA IV released and still it would give a significant overall increase.

I mean I love the enthusiasm and we all are surprised at GTA IV's minimal effects but this is just sad.

NPD doesn't cover Wallmart so...

Total US hardware sales for February-March-April are 1.45 billion $.

Total new hardware sales for Gamestop for the same period are 339 million$.

Gamestop operates 5400 stores around 4000 of which are located in the US.

So roughly 75% of their hardware revenue come from the US that is 254 million$.

That would give them a 17.5% marketshare for the new console business, quite significant and a lot more than 5% some guestimated...

 

 

 

they don't have data for walmart....their estimates still include walmart sales.  it's called extrapolation.