Miyamoto: Breath of the Wild Needs to sell 2 million.

[JWeinCom]

tbone51 said:

Lawlight said:
2M to get back production costs. What about marketing?

An extra 200k-400k? Looks good considering the game will do over 5mil so its all profit

That'd be an awfully small marketing budget for a game of this scale, particularly as it's going to be used to push the NX.  Even the E3 booth probably cost them 50K figuring very conservatively.