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Lawlight on 23 June 2016
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Soundwave said:
Lawlight said:

It's more likely that the studio would have lost money with him on board unless he got paid way less than his asking price. The movie is going to bomb anyway, with a budget of $165M. No need to bomb with a budger of $215M.

And in case you missed it, the star power effect is gone now. Franchises and brands are what brings people in.

It would've been an extra $25 million for Will Smith for this film. Which means the film would've had to make an extra $45-$50 in total box office to justify having him. 

To me I would done it as a movie studio, I mean this is not a small movie, if you're already spending $200 mill, you might as well go all in. Besides I think a lot of these marketing budgets are over-bloated. Shave $10 mill off the marketing and/or effects, you don't need 858404949848398483 layers of CGI. 

It would have been an extra $50M. And only to make $45M-$50M more? That's clearly a loss. Not even RDJ in an MCU movie commands that type of money (though $40M isn't far). Picture this - even Cap America himself only got paid $6.9M for Ultron. ID4 is 20 years too late anyway. The big draw of the first movie was the explosions and special effects.