Ya know, aside from the fantastic games coming and the well put together presentation, the one major thing that I take away from all of this is that console makers really and truly do not and probably never will see PC gaming as a competitor/same field type of thing.
The whole "gaming without generations" tag, which I like, blatantly ignores the PC world. To me, this lends credence to the idea that a "console exclusive" is still an "exclusive" for the majority of that market.